8 Valuable Ways to Avoid Click Fraud

Many web site owners are getting their Google Adsense account terminated when they have done nothing wrong to deserve the punishment. Considering that they could be making some good money with Adsense this is certainly something a person wants to avoid.

What is click fraud?

Click fraud is the act of clicking on ads for the purpose of costing the advertiser money. It is simply the same as paying out cash for false leads. Many website owners are aware of this fraud and are sharing the same sentiment that this is the one big problem that Adsense is facing.

Here are 8 ways to avoid being targeted for click fraud:

#1 – Get a click monitoring software. If you do not have one yet, you should try and get one. There is absolutely no major factor preventing you from having one because most of this software is free.

#2 - You will also want to study your server logs and watch for any activity that seems suspicious. Report anything that you may find odd, may it big or small thing.

#3 - Consider disabling ads for your own IP address and local geographic area. This will certainly prevent accidents and will guarantee that Google doesn't mistake another user as you.

#4 - Keep your Adsense off of pop ups and pop unders.

#5 – Never display ads on content sites that promote illegal activity or tampering of the legal rights of other people or businesses. If you think that you may be breaking this rule, immediately remove your content or Adsense from the web page.

#6 - Be truthful and confess up to Google about times when you might have clicked on your own as ads. Confessing is way better than Google learning about it eventually and terminating your account.

#7 – Don't tell your family or friends about Adsense on your website. Chances are they may start clicking on them to help you make money without you knowing it. They may be doing more harm to you than help by trying it in the first place.

#8 – Make sure that people who know about your website understand that they cannot click on your ads under any circumstances. It would be wise to brief them on important things about Adsense and what not to do with them.

Most pay per click networks have different measures in hand to protect website owners against click frauds. Other search engines can track more than 50 data points, IP address, browser’s information, user’s session info and pattern recognition. They also have “systems” available that detects fraud. Not to mention the specialized teams monitoring how things are going and helping advertisers stop click frauds.

Final thoughts...

Google offers suggestion on how to avoid click fraud. The main thing is to be honest and not try and get away with a few extra clicks here and there.