Use Your Autoresponder to Publish an Educational Email Course

Offering free things to your website visitors is one marketing method that usually results in plenty of extra sales. One of the most popular "Freebie" you can offer is the educational email course. Educational email courses are just another way you can use your autoresponder service to make more money on the Internet.

Free courses that are delivered via email are very popular, and people sign up for such courses on a regular basis to learn more about a topic of interest to them. 

An auto responder can be set up to send out a series of lessons for an email course that you develop. The lessons can be set for distribution at specific intervals. You determine how often the lessons for the course are sent to the people who sign up for it.

Email courses are very different from traditional courses, web based courses, or any other type of course. There is no student and instructor interaction. The instructor writes the information out, puts each lesson in an autoresponder series, sets the timing for the lessons, and the rest is automated. You can opt to have lessons delivered daily, every other day, every three days, or any other time frame that you think works best for your course subscribers / students.

Email courses are commonly used to sell products and services too. For instance, if you sell dog training products, you might develop a course that teaches people how to make their dog to do a trick or how to care for their dog. Then when you are done sharing your knowledge you can always recommend your subscriber to check out your other products. The great thing is that an email course can be written for almost any product or service you can imagine.

Start developing an email course

You can start creating your own email course by determining a few different things:

1. What subject will you focus on? 
   
2. How long will it be and how many lessons / emails will you need to write?
   
3. What is the interval your subscribers will receive your lessons / emails?

After you determine the answers to these questions you can start writing your content. Make sure that everything is spelled right, and that your sentences are grammatically correct. You want the lessons to look and sound as professional as possible.

The last thing you need to do is simply advertise the email address that will activate your email course, or set up an opt-in form on your website. Make sure that you run a test first and send each lesson to yourself. This will allow you to see what your email students / subscribers will see when they sign up.